PETA strikes again

I drive past this every morning going back to 280 on 6th street in downtown SF. I know the subject matter is not intended to be funny, but it makes me laugh. And the reason it makes me laugh is because less than a block before this PETA sign on the opposite side of the street is a McDonald's billboard for a chicken sandwich and of course it said "I'm Lovin' It." And a block before that billboard is a McDonald's. I don't know, I just see humor in shit like that.